Updates on our pledge to make Cloudflare features accessible to everyone

Updates on our pledge to make Cloudflare features accessible to everyone | Cloudflare Blog

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A year ago, Cloudflare CTO Dane Knecht announced our intention to make every Cloudflare feature available to everyone . Cloudflare launched an Enterprise tier years ago when larger customers came to us looking for procurement options beyond a credit card, like invoices, custom contracts, and dedicated support. Those offerings met a customer need but over time, a two-tier system developed where some of our most advanced and powerful features were only available to Enterprise customers. Our goal was to close that gap. Today, teams of every size use Cloudflare, from Fortune 100 enterprises to small businesses, open-source projects, and individuals. Across the platform, we’re committed to ensuring that every user or team can make use of all of Cloudflare’s capabilities in a way that helps their organization thrive. The underlying philosophy is that Cloudflare should offer products suitable for our most demanding customers — and make those capabilities available to everyone. Large or small, every customer would prefer not to have to call support. Building products that are easy to buy, configure, and consume means more of our products in use and a step closer to a better Internet for everybody. Every generally available (GA) feature we launched this week that is available on an Enterprise plan is also available to Pay-as-you-go customers, and most are available on the free tier. Where our plans differ, it's in how much you can use, not what you can use. While we haven’t yet met our goal that every feature be available to everyone, in the year since Dane’s announcement, we’ve made great progress. Here are a few products and features making the transition today from Enterprise to everyone. Logpush and Logpush Transformers now available to all plans Flexibility on pushing logs to third parties and how logs are formatted expanded this week from Enterprise-only to all customers. Logpush  delivers Cloudflare logs to storage, security, and analytics destinations, helping customers monitor traffic, investigate issues, and analyze their data using existing tools. Previously available only to Enterprise customers, Logpush is now available to Free, Pro, and Business customers through self-service, pay-as-you-go pricing. Datasets available to Logpush have been expanding as well. We’ve recently added account-scoped firewall events, WebSocket analytics and per-zone post-quantum visibility. Transformers  is also becoming generally available to all customers. With Transformers, customers can use SQL to filter unnecessary records, redact sensitive information, enrich events, and reformat logs before delivery without operating a separate extraction, transformation and loading (ETL) pipeline. Together, Logpush and Transformers give every customer greater control over how their Cloudflare data is prepared and delivered. In addition, Custom Dashboards  which let customers create personalized views highlighting the metrics most critical to them, is now available to all customers. New tools for managing Cloudflare at scale Expanding RBAC Over the last year, we’ve dramatically expanded the availability of Role-Based Access Control (RBAC) across all Cloudflare products and for all customers. Today, nearly all products have RBAC roles available at the account and zone level. Recently, Workers joined R2 and Access in having RBAC roles available at the individual resource level as well, so Administrators can decide who on their team gets specific access to individual Workers. Multiple Accounts While fine-grained RBAC lets customers manage subsets of an account, this setup still relies on a small number of super administrators making choices about who gets access to what. Centralized authority works great when your problem space is small, but as the number of teams and projects being managed on Cloudflare grows, it can turn into an organizational bottleneck. The single account model is excellent in its simplicity, but it can start to feel a little crowded for customers maintaining hundreds or thousands of zones, workers, and storage products. That’s why we’ve been expanding our capabilities around managing multiple accounts. New Account button Last month, we quietly launched  the New Account  button on the dashboard that, for the first time, lets users create additional accounts directly. The response has been overwhelmingly positive, and we’re seeing thousands of customers branching out into additional accounts every week. When you use this button, it creates a new, free, Cloudflare account that you can use to segment your open source projects, or segment the work of multiple teams in your organization. Each of these accounts is independently billed, so you can segment spending across multiple cost-centers directly. Safeguards are in place to prevent fraud and abuse.

New Accounts for Enterprises While the New Account button is for everyone, for the time being, we recommend that Enterprise customers reach out to their account team to get new accounts provisioned instead. This lets you reuse your existing enterprise agreement and subscriptions across all of your accounts. There is no preset limit on how many accounts an enterprise can request. We will be adding additional features in the future that make this process self-serve for enterprises too. Organizations Once you’ve created multiple accounts, how do you organize and track them all? Organizations  allow customers to group accounts together with a single analytics and shared configuration surface. It’s in beta for Enterprise customers now, will be GA in October, and will be rolling out to free accounts in early 2027. Adding your multiple accounts to a single organization makes managing them easier by providing a unified surface for visibility and management. Organizations provide shared administrators with unified analytics and audit logging as well as shared WAF, Gateway, and Access IdP configurations. Enterprises are eligible for exactly one organization. We limit enterprises to a single organization, so there’s a single pane of glass that shows all the company’s assets in one place. This makes life easier, so you can invite the CISO, CTO, or other executive stakeholders and give them unified visibility. If you’re an Enterprise customer and haven’t tried organizations yet, you can set one up  directly as long as you are a super administrator of...